Here's an idea, he employs a marketing team with their heads out their arse and sets up, and runs a kids club. Say £50 to sign up, get discounts on shirt printing and other similar things. Send them a birthday card and retail voucher.
Maybe make more difference than a shirt in China.
This. The club have been told many times about how **** their marketing is by many different people. They've had meetings left, right and centre with different people to discuss ideas. This has been happening years now and nothing has been done. Our marketing must be worse than pretty much any other League club. It's as if we prefer having less fans. He keeps asking if anyone has a better idea that the name change to make money, well how about just the basic ****ing marketing that every other club does! You look at teams like Sunderland getting massive crowds with a smaller population and much more competition than us. Why can't we get numbers like that?
Pappa is not doing his credibility any favours at all.
I don't know the name of the female journo that interviewed him on behalf of RH but I would like to congratulate her on a job well done, I think she did a terrific job in what would have been undoubtedly difficult circumstances
Agreed but there were a couple of questions I was hoping she'd ask. Firstly when he kept asserting all that crap about the name being Hull City Tigers Limited or whatever, she didn't once point out that this was the business name. Allam didn't understand at all why she was suggesting he was wrong. He seemed to think she was the stupid one. And at the end she directly asked if the promised consultation would happen and he angrily dismissed it. I really wished she'd followed that up by asking why he promised to do this only a week ago.
