Is he? I would say Greaves is easily the most celebrated, and recently McLaughlin has come in for a lot of praise. I don't think being the worst of that three is much of a slight.
I agree with the last part of that.
I say Bernard is the most celebrated of the three because he's the only one whose name is ever sung (that alone is sad in my opinion, when Greaves is a local lad performing well every week) and also because for a while he was heavily featured in every MOTM vote despite not really playing that well. There's something about him that really excites people it seems, but I think we've got better.