Reading full articles would be too much for some. Who would only say that it was in the DM so they wouldn't read it, fwke hews, blah, blah...
BTW did you read about Russell Brand describing a writer on the sleeve of his latest book as the George Orwell of his generation? If you didn't I bet you, or anyone else, can't guess who that refers to.
I just googled it.
Brickwall