Off Topic What is a woke thing?
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The public obviously, that's who they're adverting to.
'According to Global MONITOR, 65% of consumers say that it’s important that the companies they buy from actively promote diversity and inclusion in their own business or society as a whole'.
It's data like the above that drives the way advertisers target consumers.
How does that fit in with the cultural appropriation thing? Which seems to be a growing issue for some.
Yes, I recall that kind of meme image doing the rounds when everyone was frothing at the mouth because Halle Bailey was cast as Ariel.
I preferred to focus on the reactions of the black children who were delighted to see that The Little Mermaid looked like them
Fancy calling a house in a primary school Yousafzai.
It was quickly changed to Malala.
I'm not surprised, it's probably sensible to have a house name that six year old's can actually pronounce.
Fair enough. I did a quick read of this web article which is more specific to the UK:
https://www.clearchannel.co.uk/latest/how-diversity-and-inclusion-can-unlock-audience-growth
Seems to suggest a much lower percent of people polled care about diversity (or improving diversity).
I personally think it’s quite sad that people care more about ****e like Black Panther and a fictional African civilisation such as a Wakanda instead of putting the effort into a film or TV series about Mansa Musa or one of the great West African empires and civilisations that actually did exist that West Africans and their diaspora in the US, UK and Caribbean could actually relate to.
Cultural appropriation generally boils down to don't take parts of my cultural identity and use it for fashion or fancy dress purposes. I don't recall seeing anything to suggest this is a generally growing issue
Diversity is an incredibly positive and great thing, and we should all strive to be as inclusive as possible as it enriches everything. How anyone can argue against that is genuinely confusing to me.
That's not something unique to any particular race though. Fantasy fiction is a juggernaut, and Average Joe cares more about LOTR, Harry Potter, Star Wars, Marvel etc than they do about actual historical events.
Talking of Christ a black, gay woman is to play Jesus. Realistic, eh?
Same with a black actress playing Cleopatra and daft sods saying it was right because Egypt is in Africa.
But LOTR and other fantasy fiction is influenced by European culture, history and folklore, not at the expense of it. The big deal made about Black Panther and Wakanda as this superior technologically-advanced African civilisation that doesn’t actually exist just gave white nationalists a field day to take the piss out of black people i.e. ‘you have no culture and had to make it up’. Wakanda didn’t exist but the Malian Empire did.
What’s always puzzled me is just what exactly is the problem that the BBC has with meatballs?
Another who makes something out of nothing. I was referring to a group of people. I would have referred to white people the same. Othering…A good example of woke right there.
People of colour, another change in description.
Black Panther was widely praised for its use of African culture weaved throughout, alongside the obvious fiction of spaceships and superpowers. These White Nationlists you speak of were clearly thick as ****.
Black gay woman to play Jesus in a stage musical which isn't exactly loyal to the source material.
Not that Jesus would be "white" anyway, but seems we're happy to pretend he would be, so he resembles us.
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