£50m for what will very possibly be a 3rd division team next season and probably losing money hand over fist? If I was interested in buying them I think my counter offer would be somewhere in the region of 50 pence.
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And now yours for 50million.
https://www.mirror.co.uk/sport/football/news/beleaguered-sunderland-put-up-sale-12053053
Beleaguered Sunderland put up for sale — for less than Arsenal spent on Pierre-Emerick Aubameyang
Owner Ellis Short just wants out now and will take £50m to be rid of North-East giants staring at back-to-back relegations
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Coleman's battle on Wearside is a far cry from taking Wales to the Euro 2016 semis (Image: Sunday SunManager Chris Coleman admitted on Monday that owner Ellis Short has fallen out of love with football, and appealed for a new tycoon to take charge.
MirrorSport has been told that at one point, while they were in the Premier League, Sunderland were GIVING AWAY 9,000 tickets per game for free.
Current MD Martin Bain has scrapped that drain on income, but he also inherited several bad deals, a huge wage bill and spent 18 months cleaning it all up ready for a sale.
US-based billionaire Short wants out and has effectively handed over the keys to Bain.
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Lee Cattermole and co face tumbling straight through the Championship to League One (Image: Sunderland AFC via Getty)
A source said: “The club has very good infrastructure and nothing hiding under the bonnet now. The club needs a buyer.”
That £50m pricetag is less than Arsenal spent on a single player last month — £56m striker Pierre-Emerick Aubameyang.
Bain became the “frontman” for crowd abuse during the weekend defeat by Brentford but has had to slash Short’s subsidy, which at one point ran at £25m a year, and has little leeway to invest in players.
Sunderland now have a £35m wage bill and have another season with a £35m parachute payment from the Premier League.
One interested German buyer failed to prove they were serious, but the hunt is one for another.
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Short's lost heart after season upon season of struggle for Sunderland (Image: Getty)
Coleman said: “Ellis wants to sell the club. (The fans) recognise that maybe he doesn’t... his love for the club was maybe yesterday.
“Until we get someone that wants to turn a corner and love it, and care for it, and look after it.... hence the negativity. We know the anger and frustration. We take it on the chin until we get a new owner.
“Martin Bain is very much the man who has been pushed out in front. And he accepted responsibility. He is a big boy and can handle it. People vent their anger somewhere. Martin is the frontman for that.
“But for me, 15 years a manager, I have not worked for a better chief exec.
“We understand people will vent there anger. Our supporters need people here who care about the club as much as them.”
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Who knows when these Sunderland fans will see them in the top flight again? (Image: Reuters)
Cattermole reveals the true emotional toll of repeated relegation scraps which have left him 'in tears'
Sunderland face Bolton on Tuesday night, before a derby against Middlesbrough on Saturday.
Coleman said: “We are hurting and suffering. You either rise to it or duck it. People have billed this week as do or die for us.
“Do other teams have more fight than Sunderland? Over 90 minutes, yes. I can’t get over not competing, not fighting. That keeps me awake at night.
“I understand the fear factor at the Stadium of Light and we are on the back of three or four years of negativity. Who could blame our fans for feeling like they do? You couldn’t.
“You can’t wish it to happen. You have to make it happen. We have been booed off more times than I can remember. What is the worst that can happen to us now? Let’s go for it.”

Apart from the £60m of debt which has just been moved over to footballs equivalent of a pay day loan lender, which is costing them around £8m a month. The parachute payments they are due will just about service that debt, Short may well decide to do one after that. I head a rumour he's got a house up for sale for around £10m more than he's wanting for the club. I thought we had it bad![]()
This is the thing, football's all so relative it's easy to forget what you have and nothing moves faster than fans' ambition.
Sunderland on brink of collapse. Geordies protesting 'cos we won't break a transfer record. Arsenal fans hounding out Arsene because they want to win a trophy and are fed up of simply watching the likes of Aubameyang in European action. Man City fans screaming blue murder because they lost a match to Wigan.
Mo' money, mo' problems.

I just think as a club, as an area, as supporters, we have a bit more loyalty and fight about than Sunderland. I always find them very defeatist as a population. People always talk about how there is only a river between us and we are not that different. I don't where they this from to be honest. I do a lot of work there and they are quite a difficult insular bunch.
I think that is what Short can't be arsed with anymore. He is a "I'll get mine" kind of guy. They are a "please sir can I have some more sir" type of people.
They lack class too.
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Just think it's about pride. Mackems dont have it. Then again, why would they? The only thing they can be proud of is their proximity to the City of Newcastle....

Just think it's about pride. Mackems dont have it. Then again, why would they? The only thing they can be proud of is their proximity to the City of Newcastle....

AND 6 IN A ROW![]()
Oh ****! The turncoat has turned again!
Just think it's about pride. Mackems dont have it. Then again, why would they? The only thing they can be proud of is their proximity to the City of Newcastle....
...or even worse - he's been recruited to the Pouchy school of ****ish wummery!
...or even worse - he's been recruited to the Pouchy school of ****ish wummery!
Well to be fair, what does Sunderland have that is actually enticing? It's a ****hole. They have a crap University, a run down city centre, a second rate team and stadium and the place is consistently voted in the top ten worst places to live. Most city guides promote the best restaurants, bars and museums. The one for Sunderland is a smackheads guide for getting the best fix!

I heard you the first time!![]()