I'd rotate it on a monthly basis using the old 'Tash is a...' tags. Enough names to last for years.
Agent mike does it again your stadium already looks like a sportsdirect shop window now.
mind you i do have 3 big sportsdirect mugs 1 is at the side of my bed used as piss pot the other 2are still sealed in a box it feels like im pissing in your stadium
Gonna rock the boat out here and admit that I will not be attending a game at the Sports Direct Arena, and certainly will not be buying anything else from the club shop. I don't care how well we've done, this is just a deliberate kick in the teeth and the alst thing I want to do is be one of the people who helps line Ashley's pockets. Will be 100% support from the pubs for me now I'm afraid lads. May aswell just rename the team.

Mark my words Mike Ashley has absolutely no intention of selling the rights. He wants to keep it as Sports Direct Arena, 5 years time if Ashley is still here it will still be called the Sports Direct Arena. Him and Dekka are just lying to us so we won't be as outraged, can't people see that's how they do, it's what they've been doing to us for years now.
Derek Llambias said in 2009 that we will always have St James' Park in the stadium name
Of course that will happen, he's put too many damn SD signs on the stadium for people to buy the rights.
[video=youtube;rrATy58ZwIY]http://www.youtube.com/watch?feature=player_embedded&v=rrATy58ZwIY[/video]

thanks feckerUnited for Newcastle, NUST etc are all morons![]()
great come out with some mind blowing new name for the stadium and the mod loses it with a mega mergethanks fecker