The thing that frustrates me - is that we know what will bring us attention internationally - because it happened for us last year. Go onto the Hull City facebook page and post something about Gedo, then sit back and watch the replies come in.
We're not going to get any fans more loyal than the Egyptians currently are. That is the type of fan base we want abroad. We are currently massive in Egypt because Gedo is.
Who is the most popular Chinese player who hasn't cracked Europe? The Indian? Signing those two players and giving them the occasional run out would bring far more attention to the club that any name change.
Would Bruce stand for it - I really don't know, but one look at what happened to City's twitter feeds last year when Gedo, Fathi and Elmo played for us shows you how to make an impact abroad.
Other than that, we could win the European Cup. That might work too.
But then - perhaps we all know this isn't about Marketing.
If you check our Twitter stats, we have more followers in Cairo than we do in Hull.