Thing is this literally appeals to no one at this point. A significant chunk of his nationalist Express / Mail / Telegraph reading ex fan base now hate him for lockdown and will refuse to take the vaccine anyway or will at least take it grudgingly, so it will probably hack them off to see a Union Flag painted on a vaccine.
Apparently this was something to do with trying to promote British identity in Scotland, but will just piss the Scots off more.
They just don’t understand people do they?
Actually, regarding your last line, I would suggest that they DO understand some of the people.
I have said before that, IMO, the Tory party is faux patriotic. Their patriotism to the country and people as a whole is fake, but they know how to use it, through their pet media outlets, to con large swathes of the country into thinking that they are patriotic.
Brexit is the single most obvious proof. As a party, they are prepared to ruin the economy of this country (even further on top of the damage being done by the pandemic) with no regard for the economic effects it will have on lives of so many, just so that they and a certain clique will become more insanely rich and powerful. Yet they have, again through their pet media outlets, convinced large numbers that what they are doing is for the benefit of the country and the people.
Another drive to show their “patriotism” is the £16.5 billion being put into defence, whilst previously refusing to spend £12 million on feeding school children - well too many people already think that they are the children of benefit scroungers, which they aren’t.
Next spring they will make a big thing about sending our super carrier to the South China Seas, in support of the struggles in Hong Kong, but they won’t be saying much about it only having 8 (eight) of our own planes on it, as a result of their not having previously ordered enough.
“You can fool some of the people all of the time, and all of the people some of the time, but you can not fool all of the people all of the time.”
― Abraham Lincoln