What makes you think he would sell if we were in the Championship?
I'm not saying he wouldn't sell, but its a massive assumption to make.
Many thought this last time, and he just cut his cloth accordingly.
He would probably still want to sell at a premium rate, and getting a buyer at his price proved elusive last time.
The assumption is based on the fact that he is using the exposure of the premier league to gain advertisement. In the championship it will not happen. The last time he stayed to see if we returned. Which we did after one season, thus not affecting the value of the club and restricting loses. Additionally there is no profit in selling championship players for millions.
I said we need "a couple" of years out. Meaning he will make loses and cut his loses accordingly by selling the club.
It clearly is an assumption but I see no other reason for him to hold onto the club which is niether making him any money or providing sports direct with global free advertisement.