Not being familiar with Southampton, I only knew the St Mary's area after we moved there. I looked at it's proximity to the centre and front and said to my friend (Southampton born) this is the place to buy property. She replied that it was a dump. But it was obviously an up and coming area and had some tatty squares with original houses which could be gentrified. Renovated it could be an asset to the city. The development around Gunwharf Quays in Portsmouth is so attractive..Southampton could do with a similar waterfront development with a marina to draw the crowds. Parts of Southampton are lovely but a bit spread out.
Hope the Leihberr's don't move us out of the City though and totally develop the area around SMS. Might be more convenient for fans from outside the city, but purely selfishly I like it where it is.