This is a quote from Chris Davies "All my experience was in youth coaching before taking a position as opposition analyst at Swansea when I was 25, and it was the best thing I could ever have done. Then Brendan promoted him to Assistant Coach. His LinkedIn reads like this
Swansea City is delighted to announce Reviva Coffee as the club’s new front-of-shirt sponsor for the upcoming 2023-24 Championship season. This exciting multi-year agreement will showcase the coffee brand on the club’s home shirt, solidifying a strong partnership between Swansea City and Reviva Coffee. In addition to the prominent shirt branding, the agreement includes an exclusive supply arrangement; enabling Reviva Coffee's premium quality blend to be enjoyed by fans across the Swansea.com Stadium, on the concourses, in hospitality areas, and for business conferences. Reviva Coffee is an exciting UK-based coffee brand which is anticipated to launch globally in 2024. The brand aims to captivate coffee lovers with its signature blend made from 100% Arabica beans responsibly sourced from Rainforest Alliance farms in South America. Reviva Coffee's commitment to sustainability ensures coffee enthusiasts can savour their favourite beverage while supporting coffee-producing communities. This partnership also marks a nostalgic reunion for Swansea City and Gulf Oil International Limited, the owner of the Reviva Coffee brand.
Let’s hope the coffee tastes better than what they have currently. Whenever I’m there for a meeting, it’s the only time/place where I drink tea: not a lover of tea, but it’s better than the coffee they give you
Hardly a surprise. Only someone unknown, wanting to make a name and use the position as a springboard, is going to take it. It's common knowledge now how the yanks operate.
Well that's the thing... people are investing for a return, not for altruistic reasons and the last couple of seasons a little investment could certainly have seen us in the playoffs (just missed out by three points ). It's not even that much of a gamble when you look at the division. It obviously needs to be handled carefully but by people with some clue as to what's involved football-wise.
