Yes he said it, it’s how he sees what the fans think
It’s just a poor way to properly understand social media sentiment though. There are quite a few industry standard social media reporting tools which measure sentiment in posts and offer all sorts of tracking and trend data related to brands and related key terms.
If he’s telling the truth, he’s probably just seeing the posts that yell the loudest.
Let’s hope he isn’t looking at the Facebook forum.
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