Man City are not the biggest club in the world,they are not the biggest club in England in fact they are not even the biggest club in Manchester.They are being sponsered not by a major multinational company.They are in fact sponsored by the same family that owns them. Tell me one of the world's biggest football clubs who are getting the same sponsorship deals as Citeh.The size of their deal with Etihad is a scam purely to get around FFP.
We're not talking about history, yes, historically Mancity haven't been one of the elite big clubs, BUT PRESENTLY, with what they are doing, and the players they have, does make them a big club, sheesh, and I'll ask again, if you're a major company, who'd you rather sponsor, West Brom, or Mancity???? As for the size of their deal, 400 million over 10 years is NOT a scam at all, if they just did the deal in 5 year terms, as we do, it would come to 200 million over 5 years, how's that a scam when our current deal is 150 over 5 years? In fact if we had done our business better, we should've also been getting 200 million over 5 years for both stadium naming rights, and sponsorship on the jerseys.
Just as a matter of interest, with the stadium naming rights already committed until 2021, how could we have sold them again to someone else for more money? With the greatest possible respect, you are getting into sheer fantasy. Should have done this and should have done that. You haven't got the first clue on signing deals between multi-million pound companies. Who are you, that you can say what Arsenal should or should not have done?
Dont forget the new shirt deal announced last month http://www.telegraph.co.uk/sport/fo...o-sign-25-million-shirt-deal-with-adidas.html All in all it looks like we will be able to compete financially a bit more in the next few years which cant be bad for us Gooners.
I might have got this wrong, but as I understand it the Emirates deal for the stadium is until 2O19, although the stadium will still be called the Emirates until 2O28. However, as the deal is until 2O19, surely that means we can renegotiate it then ? The name will remain the same, but it looks as though we can broker a better deal then ? As it is, it still looks like a good deal to me. With a significant increase in revenue and an assurance that we'll be able to invest it in the squad, from this January - that's got to be a good thing in my book
Sorry about the spacky font above, my number keys don't work so I have to copy and paste figures and it ****s up the layout. Maybe Arsenal can broker a new deal for a better laptop for me ?
Check this out: http://www.bbc.co.uk/news/business-20464096 30million a year....shame we dont see it invested in players!
Compared to £ity's deal, ours only differs in legitimacy It's a massive improvement on our existing deal and should have a really tangible effect on our immediate transfer business
It is very difficult to rate the deal generally, as different clubs have different negotiating power and are more or less marketable. I think all you can say is that it is a huge improvement oin the existing deal. I am happy with it because I love Addidas stuff so I can see myself wearing Arsenal shirts at every opportunity. The deal isn't a mile away from our rival's deals. Liverpool's shirt deal was 25M/year(?), but didn't include stadium naming. Man Utd's was 23.5M(?) and didn't include stadium naming. Man City got 40M(?)for naming their stadum and shirts, but can we just say that the deal wasn't that difficult to negotiate? Given that the same person was probably negotiating for both sides in the arrangement. I think it probably means that comparing our deal to City's is going to be very subjective. It all depends on how much you think the naming rights from 2019(?) to 2028(?) are worth, I suppose. I mean the naming rights to Anfield and Old Trafford are pretty much worthless because fans would probably rebel and I don't thing the name would mean much. You could think that renaming Emirates Stadium, Carlsberg Special Stadium sometime in the future will not really gain Carlsberg much publicity for example. Naming rights are a special market, requiring acceptance from both sides, perhaps more than other sponsorship deals. It is difficult to see White Hart Lane being changed to The Exlax Bowl, although it would seem fitting.
As I understand it, it looks as though we have an immediate £30m extra PER SEASON. If we invest that in the squad, then it means we can buy new players and offer our best players better wages if we need to.
The extra money plus the new kit deal (when does that kick in?) will really help - as should the decreasing stadium debt. Hopefully we add a few quality players to the team and thats all we'll need
I remember Leicester having a similar situation, the deal with Walkers crisps ended years ago, yet the stadium was still called "The Walkers Stadium". It only got renamed to "King Power Stadium" a couple of years back.
Yeah 30mn a year for 5 years Is a good deal. It old have been ideal if the naming rights would have been left as is but I doubt emirates would have greed to the. Sa Ben if his deal stays th same till 2028 it would be a 480mn deal for the next 16 years. This takes no account into the fact the amounts will revise with every renegotiation. This del with inflation and a sustained amount of relative success it could be worth 600-700mn over the next 16 years which is not bad. Also if we return o winning ways we can start increasing revenue in other deals, Nike, Asian deals like games coverage rights in other mediums I.e. phones, merchandising, traing kit sponsorships and much much more. Financially speaking arsenal has tremendous power to grow and I see this as a definite step in the right direction. You hav to realise n terms of intention rcnition we trail behind man utd, Liverpool, the big 2 spanish clubs, juve, Milan inter, Bayern. The standard chartered del for Liverpool was way to big for a club of their current stature but it was done n the basis of ow popular they still are in Asia where SC do almost all their business
I think the deal was for 30mn a year for kit sponsorship, but a clause in the deal says that it will be called emirates till 2028. So for example if the current stadium naming rights contract would have stayed in place the the deal would have stayed the same then maybe we would have got ly 20-25mn a year. Basically the shirt sponsorship deal gets a 5-10mn boost to keep the name. I imagine the process would repeat itself next time the negotiate I think it also a way of incentivising emirates to stay as a long term sponsor. Why do a shirt deal elsewhere when you already got the stadium
It has been said that due to the Stadium being the Emirates since its build, the naming rights are low-value since everyone already refers to it as the Emirates. This makes sense, so I'll revise my previous statement and say 30m is a good deal. It is not, however, 30m extra per season as PISKIE said. This is the value of the new deal. The previous deal was around 8m I think, so it's roughly 22m extra per season.
Ok I'm not sure that the Emirates name should have a low value due to people referring to it as the Emirates. It's always been affectionately known as Ashburton Grove by Gooners
I think Ashburton Grove sounds silly though. It sounds like a lower league ground. Ordinarily i'm not in favour of stadiums named after sponsors, but "The Emirates Stadium" just sounds right.
