Just to say i would prefer to be still hull city but will still support if we change.... The club should have been using the Tigers in Asia for years even when we were in the lower leagues trick missed. The only argument i have with Mr Allam was why he didn't put together some research on the matter as he could have easily got a few companys out here to put some money in.
We were already The Tigers, we didn't need to incorporate it into our playing name to exploit that fact. If you are. as you say, involved in marketing British brands in Asia, you'll be well aware that it's the history and heritage that the Asian market buys into. The most successful British brands in Asia are those that produce a premium product and have done for many years, the likes of Burberry, Land Rover, Jaguar etc, none of which would we be daft enough to change their name to try and make them more appealing in Asia. There is one way and one way only to generate long term success in Asia and that's to be successful on the pitch, the Asian market is far too sophisticated to buy into gimmicks.
Because its got nothing to do with raising money in Asia but all about getting rid of the lousy and irrelevant identity "City" because he couldn't get the KC for free from the council.
There is an interesting article on the BBC sports website about the change (don't know how to link it) and it has experts in business talking about the name change. Presume any experts in business on here (and a few seem to claim to be) weren't considered expert enough to be approached by a world leading broadcaster to express their opinions on the business aspect of the name change
As far as I can see, there is only an emotive argument for it not being changed. Business and emotion don't mix. Emotion doesn't pay the bills.
It did when we nearly went out of business and Hull City supporters collected money to keep the club going.
wrong fella. they were donations of money. people being sad didn't save the club.. If that was the case, just wishing we won the FA cup should be enough to guarantee victory.
So, according to you the supporters who donated the money had no emotion when they did it. They had no emotional attachment to their football club when they put their hands in their pocket and handed over the money?
Ah yes, insult the expert who doesn't agree with you. This falacy of us already known as the tigers - only if you happen to already live in Hull or be a supporter of a team in the same division (eg I don't know the nickname of say Yeovil), how many sproglets in the Far East looking for a team in England to support (and they must do if there are thousands of fans of english football teams) will research our name if we are Hull City AFC to discover we are also known as the tigers. And as for Obi's assertation that it is not to do with additional revenue in the Far East, just a strop with the council. If - as we keep being reminded by the CTWD that we owe Allam £80 odd million, would he persue a business plan (he will have one) just to spite the council, he will know there is more additional revenue to be made from new fans than the block of fans who will never enter the KC again
I will if he's talking bollocks, or do you think we can sell our broadcast rights in Asia and lots of genuine shirts are sold there? On TV in Asia, the clubs are referred to by their nicknames, as much as they are by their real names, if not more. On Star TV, Man United are almost always referred to as the Red Devils and we're regularly referred to as The Tigers. It's no fallacy, it's just something you obviously don't know anything about.
Did he have a business plan for our last season in the Premier League? The last accounts show that one of our two best seasons in over hundred years brought in extra income of £35,000 and that was achieved by selling off over £200,000 of the previous year's stock.
our last season in the PL, was when we were relegated and Allam wasn't in charge then, duh! Or are you trying to rewrite history Obi?