They sponsored us in the Championship, because it's cheap and aimed almost entirely at a local market. Premier League teams have a global audience and therefore attract global companies and command global sponsorship prices. Unless you think we should not be taking advantage of being in the Premier League? If we're doing that, we should be starting with match day prices.
If there aint amber socks, I will not be buying a full kit. **** em. First time in years too. We're being pushed away I tell you.