Won't take long for more to join. The game peaked with the deal before last - highlighted by the fact they didn't make any extra income from a renewed deal. They've lost an absolute ****load of cash now and won't get it back anytime soon. China, KSA won't bid for rights, US are again losing all interest as focus returns to NBA, NFL.
There'll be a reinvention of sorts. The only solution for the game is to strip it back (less CL places, salary caps, player movement restriction), but that won't happen. There's no interest in it. I'm seeing kids lose a lot of interest, flip flopping from one team to another. There's no loyalty, no belonging. I feel sad, I think most of us on this board experienced real football (pre-90's) and the most exciting period (90-2005 ish). It's dying now, though.