For me as it stands, forgetting for a minute how many times we're on Sky, bearing in mind there's still another half of the season to feature where no doubt we'll get our fair share of air time.
Sunderland are currently not a massive pull for TV audiences, we've spent the past few years shaking off the yo-yo club reputation and establishing ourselves in the prem.
This season Quinn has said he's looking to push on and finish just in behind the big boys. 7th, 8th? Again, this will be steady progression and hopefully with the signings made and any still to come will help us to do so. This for me is far more important than however many games some overpaid Man United fan (that's a guess by the way) working in his Sky offices decides SAFC can have.
I'm not too sure on the actual figures but I would imagine that screening a match live costs a cany bit of money, equipment, fuel, contractors, pundits, police, accommodation etc etc, and being isolated in the North East from this point of view doesn't help. All the other clubs tend to be bunched up either around the Midlands or the capital, therefore reducing overheads.
Forget about Sky for a while mate, we've got an exciting season ahead when hopefully we'll make that next step up!
P.S Having said that I'm still surprised the Derby aint on!