A new name? No thanks, say a united front of hull city supporters

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This is the true extent of the overseas shirt market - OK, I accept we are not looking just for shirt sales but it is an indicator of the size of the market.

http://www.sportingintelligence.com...l-madrid-top-global-shirt-sale-charts-081001/

The top selling clubs are Man Utd and Real Madrid who sell 1.4m each per year.

Barcelona sell 1.15m per year.

Arsenal, Chelsea, Bayern Munich and Liverpool sell eight or nine hundred thousand each.

Juventus 480,000
Inter Milan 425,000
AC Milan 350,000

Where would we be compared to that lot? Even with a silly name?

The top ten European clubs are huge and make good money but outside that there is a massive tail-off: Celtic just manage six figures and that is mainly in North America and Australia.

If you look at China as an example. The Chinese are doing well because of their frugality. They save around a third of their income and many will be doing that by cramming into buildings living in one room. They are not mugs. They don't waste money like people in the West. Their success is export led but they also build a lot of buildings. They work hard.

I'm sure whoever takes over from the Allam's will change the name back to "Hull City AFC" to emphasise our long tradition. I wonder what the "Hull City Tigers" lovers will say then!
 
petersaxton said:
This is the true extent of the overseas shirt market - OK, I accept we are not looking just for shirt sales but it is an indicator of the size of the market.

http://www.sportingintelligence.com...l-madrid-top-global-shirt-sale-charts-081001/

The top selling clubs are Man Utd and Real Madrid who sell 1.4m each per year.

Barcelona sell 1.15m per year.

Arsenal, Chelsea, Bayern Munich and Liverpool sell eight or nine hundred thousand each.

Juventus 480,000
Inter Milan 425,000
AC Milan 350,000

Where would we be compared to that lot? Even with a silly name?

The top ten European clubs are huge and make good money but outside that there is a massive tail-off: Celtic just manage six figures and that is mainly in North America and Australia.

If you look at China as an example. The Chinese are doing well because of their frugality. They save around a third of their income and many will be doing that by cramming into buildings living in one room. They are not mugs. They don't waste money like people in the West. Their success is export led but they also build a lot of buildings. They work hard.

I'm sure whoever takes over from the Allam's will change the name back to "Hull City AFC" to emphasise our long tradition. I wonder the "Hull City Tigers" lovers will say then!
Click to expand...

The amount of shirts sold is much greater than that due to the counterfeit markets.

When I went to Thailand, I think the only real shirts I saw were my England and City shirts.


I know that doesn't affect the clubs much, but I thought I'd mention it.
 
ImperialTiger said:
It means they're making a joke but feel like they need to justify that it IS a joke by specifying it as such. Unless you were joking, in which case I've just fallen for a classic blunder.

Feel like I've started a land war in asia (but at least I haven't gone in against a Sicillian)
Click to expand...

I got the first joke but not the second.
 
TygerTyger said:
I was aware of their performance, I did not look at the accounts with any real interest this year.

Peter is typical of the know all brigade. He claims to be an accountant but is in fact a part qualified book keeper who works as a one man band with his unqualified wife..

He can give no good reason to argue with the name change but simply resorts to personal attacks when asked what his objections are. He is a sad old man who has so few clients that he can afford to be on here from dawn to dusk whining and whinging about matters way beyond his control. He threatens all sorts of action but rarely takes any.

If he does write to the football authorities his semi literate letter will be dispatched to the bin marked random nutters.

He is bitter about anyone who does better than himself and likes to feel this is because of luck, rather than the reality which is that they are high achievers and he never was and never will be. He started at Ernst and Young but couldn't hack it and left when other, younger, more able and harder working employees overtook him.

I won't give him any personal information because I don't want his attention.

And he'll splutter in outrage when the Allams do change the name, but no one will listen to him.
Click to expand...

That post is quite sad
 
Hull City AFC (Macca's) said:
The amount of shirts sold is much greater than that due to the counterfeit markets.

When I went to Thailand, I think the only real shirts I saw were my England and City shirts.


I know that doesn't affect the clubs much, but I thought I'd mention it.
Click to expand...

That's true but it doesn't help the club - in shirt sales at least. I'm sure they have counterfeit everything over there.
 
petersaxton said:
I'm sure whoever takes over from the Allam's will change the name back to "Hull City AFC" to emphasise our long tradition. I wonder what the "Hull City Tigers" lovers will say then!
Click to expand...

Here's a thought, the Allams have said they've got no more money to put in so let's think that as we're expecting a deficit they must be looking to sell the club. What a good way to play their last bit of time in charge by (in agreement with the new buyer) doing something really unpopular that the new owners can reverse immediately, and therefore have a massive popularity surge without having to put a huge amount of additional money into the club themselves.
 
Hull City AFC (Macca's) said:
The amount of shirts sold is much greater than that due to the counterfeit markets.

When I went to Thailand, I think the only real shirts I saw were my England and City shirts.


I know that doesn't affect the clubs much, but I thought I'd mention it.
Click to expand...

Left an authentic City shirt in Koh Lanta in 2002.
 
Don't forget the city shirt fighting for the muslim brotherhood, saying that it's probably ripped from the artillery of a tank
 
petersaxton said:
This is the true extent of the overseas shirt market - OK, I accept we are not looking just for shirt sales but it is an indicator of the size of the market.

http://www.sportingintelligence.com...l-madrid-top-global-shirt-sale-charts-081001/

The top selling clubs are Man Utd and Real Madrid who sell 1.4m each per year.

Barcelona sell 1.15m per year.

Arsenal, Chelsea, Bayern Munich and Liverpool sell eight or nine hundred thousand each.

Juventus 480,000
Inter Milan 425,000
AC Milan 350,000

Where would we be compared to that lot? Even with a silly name?

The top ten European clubs are huge and make good money but outside that there is a massive tail-off: Celtic just manage six figures and that is mainly in North America and Australia.

If you look at China as an example. The Chinese are doing well because of their frugality. They save around a third of their income and many will be doing that by cramming into buildings living in one room. They are not mugs. They don't waste money like people in the West. Their success is export led but they also build a lot of buildings. They work hard.

I'm sure whoever takes over from the Allam's will change the name back to "Hull City AFC" to emphasise our long tradition. I wonder the "Hull City Tigers" lovers will say then!
Click to expand...

Actually, you really have missed the point.

I do not support the change but.

Assem Allam is quite right. A shorter club name is one way of improving the brand awareness of the club.

Asia Pacific Breweries Tiger Beer is too long........so the marketed brand is Tiger Beer
Bayerische Motoren Werke AG equals BMW

In order to compete against the big clubs with history will not work so a radical approach is needed. Not to sell shirts but to have advertising partnerships. SOBET is a very good example. We will seek investment from Companies with a desire to be linked with a PL club as well as appealing brand.
 
Hull City AFC Melu said:
Actually, you really have missed the point.

I do not support the change but.

Assem Allam is quite right. A shorter club name is one way of improving the brand awareness of the club.

Asia Pacific Breweries Tiger Beer is too long........so the marketed brand is Tiger Beer
Bayerische Motoren Werke AG equals BMW

In order to compete against the big clubs with history will not work so a radical approach is needed. Not to sell shirts but to have advertising partnerships. SOBET is a very good example. We will seek investment from Companies with a desire to be linked with a PL club as well as appealing brand.
Click to expand...

If so why does he want to go down the route of changing "Hull City" to "Hull Tigers" -which is two letters longer?

I'm not really sure I get your other point. Are you saying "Hull City" is too long? You are not seriously comparing "Bayerische Motoren Werke AG" > "BMW" with "Hull City" > "Hull Tigers"?
 
petersaxton said:
If so why does he want to go down the route of changing "Hull City" to "Hull Tigers" -which is two letters longer?

I'm not really sure I get your other point. Are you saying "Hull City" is too long? You are not seriously comparing "Bayerische Motoren Werke AG" > "BMW" with "Hull City" > "Hull Tigers"?
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There is no escaping the truth, Hull Tigers IS a better brand, easier to sell in foreign markets. It's no good trying to say other wise. I don't like it but, the key to increasing brand awareness is being able to remember the name.
I tend to use very long names for my businesses. The reason is because I want them to sound long established. I spend months on getting the name right. But in the case of Hull City AFC the long name is a disadvantage. Thankfully our history is in the Tiger name as well and it is this that needs to be exploited.
As I say I am against the loss of City, but I have to accept it could be right..
 
Hull City AFC Melu said:
There is no escaping the truth, Hull Tigers IS a better brand, easier to sell in foreign markets. It's no good trying to say other wise. I don't like it but, the key to increasing brand awareness is being able to remember the name.
I tend to use very long names for my businesses. The reason is because I want them to sound long established. I spend months on getting the name right. But in the case of Hull City AFC the long name is a disadvantage. Thankfully our history is in the Tiger name as well and it is this that needs to be exploited.
As I say I am against the loss of City, but I have to accept it could be right..
Click to expand...

If what you say is truth, then why not just call us "Hull"?
 
Right...I've just decided to patent Peter Saxton.

I will need this for when I introduce him as my new Business Idea on Dragon's Den.

"But what is it..?" they will ask.

"Well...it's a new torture device to break Taliban prisoners in the Guatemala Bay Detention Camp."

"But how does it work...?" they will ask...

"Well let me show you.... Peter, could you explain why changing Hull City AFC to Hull Tigers is a really bad idea?"

<7 hours later>

"Please turn him off I beg you...I'll give you any money you want" they will say.

"Er.... turn him off?....er?"

Shame I could have put that £11M investment to good use.
 
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