The bloke said they’ve agreed to not profit from any European run, however that could be worked out. Other than the glamour of maybe making it to the group stage I don’t think it’s much of a draw for players and they’ll have plenty of travelling to get that far. Kick them out the FA Cup in return maybe. Dunno.
Don't see how they'd calculate that tbh. Prize money will be minimal for the ECL but it'll be hard to measure how much difference it'll make to sponsorship.
