Because we don't have the money perhaps? Between the transfer fee's and the wages we can offer we have to take smaller steps than some would like. By buying players that have played and performed regularly at PL level your removing a few issues immediately. You know they can play at that level and in most cases you know they can communicate with the language barrier.
The one strength Howe has is his coaching ability and his skill at improving players. I'll trust him to continue to do this.
If we'd gone and matched Olise's wage demands of £230k a week, we'd have Bruno wanting that level of wage, Isak wanting that level of wage, Botman wanting that level of wage and Gordon wanting that level of wage and quite right too. And then what was going to be a £10m a year wage deduction becomes a £30m - £40m wage deduction, without signing anyone else.
If we just bought for the 1st 11, what area's do we improve and how much do you think they'll cost? RW is clearly in desperate need of an upgrade. There's a £40m - £60m purchase, then I suppose we're looking at right centre back? Again £30m - £60m, then you have those that actually watch football and understand as good as Hall may become he's miles and miles off being a first choice left back at present. So where do you want to go for that one? Hernandez? There's £80-£100m. An then Pope, he might not be the same so lets go spunk £40m on a new keeper.
Then lets add in another striker to replace Wilson.....another £40m and another midfielder for £40m just to cover for injuries and a back up rw to cover the new rw,
Its completely unrealistic.