They've got a massive support. I live amongst them in Essex and 95% of people I know support them. Even the Southend and Colchester fans I know support West Ham. They are the team for this area. You see the occasional Arsenal or Spurs shirt, and I know three Millwall supporters, but that's it. The new ground has meant they can fit more in and European football recently has increased people's appetite for it. The ones that have been going years are ultra nostalgic for Upton Park though and aren't that keen on the johnny-come-latelies.