http://www.bbc.co.uk/news/uk-38073866 A Heinz beans advert showing how to beat out a song on tin cans has been banned for health and safety reasons. The advertisement featured young people and adults using empty or full tins to make the rhythm of a song, with the catchline "#Learn the CanSong". The Advertising Standards Authority (ASA) ruled that mistakes might be made that could lead to people cutting their hands or fingers. Kraft Heinz denied that the advertising campaign posed a risk. Flipping and twirling Three viewers complained that the TV advert could encourage unsafe practice and six believed it featured behaviour that could be dangerous for children to copy. The ASA said it was unlikely that consumers would be as proficient as the actors at flipping and twirling the cans around. It said mistakes might be made with an empty can, given the manoeuvres required and the lack of instructions. please log in to view this image Image copyrightHEINZ Image captionHeinz posted online tutorials on social media showing people how to prepare the cans "For the reasons given and because the ad did not include information on how to ensure consumer safety when recreating the song, we concluded that the ad condoned and encouraged behaviour that prejudiced health or safety," the decision continued. "We told Heinz to ensure that future ads did not condone or encourage behaviour that prejudiced health and safety, including behaviour that could be dangerous for children to emulate, for example by featuring open tin cans being used to play music." The ASA ordered Heinz not to broadcast the advert again in its current form. please log in to view this image Image copyrightHEINZ Image captionThe company advised taping the ends of the empty can as an extra precaution The company said its online tutorials on social media included taping the ends of an empty can as an extra precaution, and at no time did it show people placing their hands or fingers in the cans. It said safety was its number one priority but acknowledged the decision and confirmed that it had no plans to run the campaign again. A spokesman said: "We believe this popular ad did not pose any safety risk and many fans were inspired to create their own video versions."
I had a set of brochures rejected last week by YB client and CB client because the front covers and insides had the contents of a photo shoot that had a family on a sledge in the snow The front cover shot had the family preparing to descend a gentle slope and the piece is about getting ready for winter ... an attempt to sell as much insurance as possible that people don't need One bright marketeer said should they be wearing helmets and protective armour in the event they may fall off in the snow? Another said it was more than likely that they would fall off We then went to what would happen if they skidded into a road or hit a barbed wire fence I said there was no chance of this as the actors were safety now at home but we did lose one actor when she was eaten by wolves and we couldn't retrieve all of the body parts ... one woman believed that for a second The finished job now contains a family looking at the snow in beautiful outdoor wear The client is from the U.K. Where they are no strangers from winter snow ... the marketeers London Still £8900 for a few days work will help keep those premiums up My in effect , sister in law works on massive contracts as a set designer and she has to put up with a lot worse than that ... doing Boden's summer wear currently and wasn't allowed to show a sea erchun or a crab in a bucket
I would be more concerned with the amount of flatulence caused from eating the beans. In my circle, it is known to be lethal.
Art direction and design for global agency owned by DHL ... not proud of it either and coming to the end thankfully when I have ripped them all off enough Used to be in R&D pharmaceuticals Hence why I have a cynical outlook I suppose but at last have found a way out
Was it because of cruelty to animals...confining the crab to a bucket offends its civil liberties...or because it might jump outand mutate into a crab monster (quite a worrying possibility imho) please log in to view this image
I've never worked out why when I buy a tin of salmon, the label tells me that it "May contain fish", and when I buy egg mayonnaise the label says "May contain eggs", and yet when I buy a can of Budweiser the label fails to inform me that it contains absolutely no alcohol...
I saw this on the BBC just before lunch...I then severed four fingers preparing beans on toast for my lunch. Yet another good, logical decision from Advertising Standards Authority. You are very fortunate in the UK to have these agencies looking after you, like nursery school teachers. Here in France they have no such precautions which leads to many serious injuries a year through BBTRI. 'Baked Bean Tin Related Injuries' for those who are wondering.
i have just found an opened tin of beans in the fridge should i call the bomb squad please log in to view this image
Chances are Heinz has received more publicity as a result of the complaints story than had their advertising campaign run its course. The banning of the advert has brought to the attention of the masses the clearly dangerous and subversive pleasures to be had in patting an empty bean can. I'm going to give it a go myself now, but then I like a bit of danger and living on the edge. No doubt the Kleenex puppy will be put down next to ensure no one's dog is inspired by the advert and some poor viewer trips or slips on the bog roll their mutt has dragged through their home.
Please don't do it, it's not worth the risk. Think of your family, your friends, all the people that will miss you.
I'm still waiting to hear back from the ASA on my complaint about that deodorant stick having previously submitted the proctologist's report as evidence. Stroller will be delighted to learn that the proctologist was black and I thoroughly enjoyed him fingering my bum hole.
I often wonder what sort of person buys a 96 hour deodorant. Presumably people who don't wash for 4 days!! The French, for instance. I have heard that there is a new soap coming out aimed at these people, it is called 'Go and Wash'.
