Obviously people totally ignorant of the club's history were involved, and so likely not actual supporters. Ironic that they would be involved with something like this. They are trying to be funny as well but it sounds a bit stupid.
One good thing is it's a reminder of the days when divisions actually had a title that was relevant to the tier of the football league pyramid they were on.
Wiggo is a much less common name than Waggy, it's also even more shorter compared to Waggy than Tigers is to City (which is of course itself much, much shorter).