As someone who works in digital advertising, I have to say, from conception to execution, this is very clever. If this was an agency, it would have had an award. Not only did it get over a million vine views, hundred of thousands of views on YouTube, plus free publications in the major press and on the BBC. Anyone who knows anything about the digital world, will tell you how hard that is to do.
I think it got so many hits as most people thought Cafc fans were virgins. As we know that is just the trust.
Commentator: Well, they used to say around here that Derek Hales liked to go in hard. Co Comm: Yes John, especially with a well timed entry into the box. Comm: Charlton could do with more of this kind of penetration. CC: Well it looks like they've solved the problem of who will play in the hole. Comm: Yes, they're found a nice rhythm and the longer this goes on, I'm sure the tempo will increase CC: Well he gotten into the ideal position to shoot..!! Comm: It's gone in..!! Charlton have scored on their own pitch for the first time in weeks.!! CC: Look at his face, just look at his face...!! Comm: He'll be glad that Luzon didn't pull him off at half time CC: They think it's all over Comm: It is now, they're having a ***.