Hello QPR fans, I am a Master student in Marketing at Dublin Business School. As part of my dissertation on marketing strategies by Premier League and Npower Championship football clubs, I am asking fans some questions about their behaviours, perceptions and attitudes towards football marketing strategies. Please answer few questions, it will be a great opportunity for me and you as results will be sent to your club in order to improve your relationship and matchday experience. Participation in the study is voluntary and I assure you of the anonymity of the information provided. This questionnaire will not last more than 10 minutes Thank you for your participation in my study, Sportingly, https://www.surveymonkey.com/s/YPBRYQZ
'If you were not satisfied by your club customer relationship policy, would you be able to move to competition and support another club?' Yep, I'm going to support Brentford because they don't use ****ing Ticketmaster.
Thanks a lot to everyone who take some time to answer questions, if you want results please send me a mail ([email protected]) in January when I will finish my dissertation. And good luck for QPR season. Please do not hesitate to transfer the link to other fans, Cheers
Crap questions mate. No 'none of the above' options forces us to answer untruthfully. This will distort your findings making the object of the exercise purely instrumental... a course mark rather than a finer truth. Masters you say?