Hello Hornets fans, I am a Master student in Marketing at Dublin Business School. As part of my dissertation on marketing strategies by Premier League and Npower Championship football clubs, I am asking fans some questions about their behaviours, perceptions and attitudes towards football marketing strategies. Please answer few questions, it will be a great opportunity for me and you as results will be sent to your club in order to improve your relationship and matchday experience. Participation in the study is voluntary and I assure you of the anonymity of the information provided. This questionnaire will not last more than 10 minutes Thank you for your participation in my study, Sportingly, https://www.surveymonkey.com/s/YPBRYQZ
On Question 6 it will not let you choose more than one of a number, so if i said atmosphere and family influence were both 5 i could not do it.
"Master student" - is that like a really good student? Like mastermind? Or master builder? Or master chocolatier?
The idea is that for my results I have to rank these 5 criteria in order so that you have to decide which one is more important for you ... It's impossible that you make for example two criteria in 3rd position sorry ...
And to answer Bring back wooter, I don't know if I am a really good student I only try to do my best to understand what fans feel about marketing strategies and what is their behavior...
I managed to fight my way through it, but when you live this far away you wonder how much of your input is valid.
I guess if you are a Master student in Marketing at Dublin Business School. You will be aware of the use regarding the the Premier League Logo in such a survey... Portion used Whole logo used to avoid misrepresenting brand image. Logo is protected by copyright and trademark, therefore a free use alternative won't exist. The use of their logo is strictly policed and requires a usage licence which is limited to commercial and corporate social responsibility partners.
