I'm not normally a man who asks for some help, but my son is in his final year at Uni and is doing some research for his dissertation. He's asked me to reach out to anyone who can help complete this survey. The survey aims to provide some insight into modern day social media, the decrease of attention span which can be attributed to excessive social media use, and advertising strategies that can be effective in combating disengaged users. The survey aims to analyse three key points - i. Research the impact of social media on the attention spans of users; ii. Investigate the success of Apple with regards to SMM and the impact this has had on growth within the company; iii. Identify key themes within effective short-form content as a means of advertising and increased retention and positive consumer engagement The survey can be found here... https://forms.office.com/e/qqPdC47Y2L It's aimed at 16-30 year olds, which is a bit of a stretch for most on here, but if you can forward this on to your kids and grandkids we'd be most grateful. thanks in advance
Was all set to do it, then failed on the first question. If I was 20 years younger! Good luck, hope it goes well.
would've done last year but he's now past it (upper age limit that's what I meant) and he's stopped using Social Media - suspect because he got fed up of reading what everybody had for lunch with colour photos thrown in