Matthburn is what you have been applying to Skiddy the past few days. You know when you make him feel like a mug without trying? That's one example of Matthburn
Matthew - #matthburn is when you blow someone away with your wit and banter, your style has been given it's own name, it's unique. I'm man enough to admit I've had some #matthburn on a couple of occasions (over the years) and it's not nice. Skiddy has had daily #matthburn for a while now.