Some people might think this to be unimportant but the actual importance of the overall look and feel of the club is massive. The attention to finer detail really makes you stand out and look professional against your competitors and why clubs like Tottenham and Arsenal spend so much: time, money and effort creating a visually modern and eye pleasing content. Now would be a great time to put this into practice because of the heightened interest in the club, recent success, quality players, quality manager, European football, Premiership Football and the desire to pull in more overseas fans. Our current image is dated and a bit ugly and it really should be addressed. I personally think the club website, club store and many other aspects look ugly and haven't been updated in such a long time. We have a stock website provider that is used at so many lower league clubs and we really need to address having our own individual style. Most of the suggested wouldn't cost much at all and yet could make a vast improvement in people buying into the brand. PSG signed Cabaye and created this. http://www.alexedneydesigns.com/wp-content/uploads/2014/02/FINAL-Opta-PSG-Cabaye-Infographic-EN.jpg As a photographer and graphic designer I know the importance of such detail and creating something like this is not incredibly time consuming. Check out the Arsenal website as a good example.
we are tied to the current website "designers" until 2017 , it was a long term contract with only basic templates as options that we signed when in the football league
It's not just the website and stuff, every aspect of the marketing side of the club is amateurish in the extreme, and a prime example of how not to promote your business. Chairman Mao said "The fish rots from the head down", and our off field aspect stinks like a month old kipper.
You need to be clear that you are not confusing marketing and aesthetics with rebranding. The clubs disastrous attempts at rebranding are there for all to see and we don’t need another thread to highlight this. We are brand Hull City, nickname The Tigers. Yorkshire’s number 1 club so let’s start with letting Yorkshire know this and build from there. If you are focusing on our abysmal marketing in general we can all agree a vast improvement is needed for the club shop, city centre presence, engagement with community & core support, official website, effective use of local media, improving the interior and exterior of the stadium etc.
You don't need to look any further then how we cashed in (not) on reaching an FA Cup Final to see how pathetic our marketing is.
This must be up there with one of the more stupid posts I have read on here. I care about all aspects of how the club is ran and would obviously feel aggrieved if I feel an aspect of the club is ran poorly and not maximising its potential especially when I invest my own money in the club. WE!!! are in the Premiership and WE!!! need to be presenting ourselves in the best possible fashion. (Please don't relate this to the whole HulL Tigers issue)
