Hull City close to £1m record shirt sponsorship deal Hull City are on the verge of sealing the biggest shirt sponsorship in the club's history. Although details about who the company is have yet to emerge, it is believed the deal will rake in around £1m a season. Whilst that figure dwarfs the two-year deal with Cash Converters which has just expired, believed to be worth around 25 per cent of that, it is still significantly below what the club had expected to achieve. The Mail understands the Tigers had negotiated a deal with an IT company in the Far East that would have been worth around £2.5m a season. However, the completion of the deal was based on the club becoming known as Hull Tigers. Having seen that move rejected by the FA at their Full Council meeting back in April, it has been a case of back to the drawing board ever since. The delay in finding a main shirt sponsor is the main reason why the club's new shirt for next season is still not available for fans to buy, despite announcing a deal to link back up with Umbro at the beginning of April. With the Tigers about to embark on an historic first season in Europe, chief executive Ehab Allam is still in negotiations with two parties about coming on board. However, that may not mean that one party has to drop out. The Mail understands that City are in talk to see their Premier League kit sponsored by one company, whilst utilising the other on their strip in the Europa League and all domestic cup competitions. Tottenham are one side who have employed this tactic in the past, with the European sponsor paying out more depending on how far the club advances. An official announcement is anticipated some time at the end of this month, along with the new shirt designs. http://www.hulldailymail.co.uk/Hull...orship-deal/story-21185426-detail/story.html? That mythical Hong Kong software company deal keeps going up in value.
"We're not giving you money unless you change your name" **** off then. Don't believe it, personally.
Totally agree, it's just something to hit CTWD with. If we did have an agreement with an IT company - name them and get them to confirm it. The company in question would literally have nothing to lose in having this become public, there is no confidentiality aspect required.
One place higher up the league or the cup run brought in more money and far less negative publicity than the piss poor efforts of the name change, and the credibility was far more sustainable. They must be close to a charge of bringing the game into disrepute or something mustn't they?
You know that's actually a really good point. If we hadnt had such a terrible run at the end of the season we couldve easily finished 5 places higher. In one fell swoop that wouldve earned the supposed revenue difference this secretive deal wouldve brought over its whole duration. Will Allam therefore be telling Bruce and the squad that they can "die when they want"? Why hasnt someone at the HDM made this connection rather than just swallowing Ehab's press release?
Even if true (which if it is spouted by an Allam it's highly likely not to be), they were willing to sell our heritage and 110 years of being called Hull City for a poultry £1m? That's the equivalent of 1 x Caleb Folan. Shameful.
£2.5m - FFS that's what this has been about? £2.5m is peanuts for a PL team, the first instance should have been to tell them to **** off.
We put the ticket prices up to cover the mythical loss anyway. I spoke to James Mooney about this Hong Kong sponsor a week ago, I don't believe one existed. Even Ehab Allam said there has never been a sponsor dependent on a name change and that was after he knew the FA were going to reject the application.
So we lost £1.5m a season in sponsorship? How much does that equate to each of the 1800 CTWD members? You must be so proud. Well done fellas.
Can you imagine how well the club could/should be progressing if competent people were in charge? The Allams deficient stewardship is often masked by throwing money at something. Money which, one day, will need to be paid back. The longer they remain at the helm, the greater the wasted opportunity.
Anyone would think that we lost games on purpose. The team had real injury problems and Steve Bruce had to concentrate on the twin objectives at the end of the season, staying up and the FA Cup. Whilst it may be that PL prize money could have improved, the reality is that a FA Cup final was a far better return commercially. This focus on prize money has no substance, the name change did not effect the results and time after time Steve Bruce has come out and stated that Assem Allam has never interfered with his management of the team. The two things are separately managed, results and sponsorship. It shows a lack of respect to the team and manager to post such nonsense. If Ehab has screwed up commercially blame him, but leave the results out of it.
I just don't believe changing the name to Hull Tigers would out weigh a sponsors attraction to have their company name in Europe as well as each week in the EPL. A load of bollocks as usual. If it did then the negotiator needs sacking.
Nobody from this end is blaming the team or management at all. It was merely a point made that this whole ****ing shambles of a campaign to remove 110 years of history was for such a pathetically low amount of money that equates to a few more decent results. Or -if you prefer - the 1.5m per season lost is only 350k more than we pay Proschwitz per year. And we lose our entire history for that?
A ridiculous post even by your standards. In some ways it is is a shame we couldn't change the name as it would have shown how hollow the claims of increased income because of it would be. If people at the club can't increase the revenue of a PL club which has just been in a cup final then they need to take a good look at themselves and employ some more capable employees.
When stories such as this break, they're handy tools for flushing out those supposed 'fans' that see nothing but £ signs, and would be willing to trample all over history and tradition in return for negligible gain. They're the sort of people that would sell their children into white slavery in Turkmenistan in exchange for a chance to rim Assem Allam's piles.
