http://www.liverpoolfc.com/news/latest-news/161712-reds-sign-subway-collaboration Liverpool Football Club and the world's largest submarine restaurant chain, the SUBWAY brand, today announced a multi-year collaboration, which sees the global chain break into the Barclays Premier League. To kick-start the relationship, the SUBWAY brand has been sending its range of low fat subs to participants on Liverpool FC Foundation programmes all week. The low fat range encourages youngsters on the club's charitable-arm courses to 'Train Hard and Eat Fresh', as part of the brand's efforts to support healthier and active lifestyles. Billy Hogan, LFC's chief commercial officer, said: "We're delighted to welcome the SUBWAY brand as an official partner to Liverpool FC. We've worked closely with the SUBWAY team over the last few weeks and have seen first-hand value they place on giving back to local communities. We are excited to be joining forces with a global organisation who are just as passionate about making a positive difference to their communities as we are." The SUBWAY brand has over 41,675 stores across the world, providing great value, healthier food to more than 104 countries. In the UK alone there are 1,769 SUBWAY stores of which 31 are in and around Liverpool. Earlier this year the brand announced ambitious plans to increase this number to 3,000 SUBWAY stores in the UK and Ireland over the next six years, creating around 13,000 new jobs. Manaaz Akhtar, regional marketing director for the SUBWAY brand in Europe, commented: "As a brand, we are committed to supporting everyone to be more active in their everyday lives and our partnership with Liverpool FC provides us with the perfect opportunity to demonstrate this and take it to the next level. "Whether playing at the top of the Premier League or just having a kick about in the park, the SUBWAY brand can offer a wide range of nutritious options to help you deliver your best performance."
rather subway to a lo of fast food but f me can we not get an ENGLISH not AMERICAN food and cars to sponsor us.
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Blasphemy!! Fecking love subway! I hope manage to get some sort out discount if you're a Liverpool fan or something! Maybe apply for a card through LFC.com and then when shown at subway stores, you get 20% discount.
Lads, it all tastes the flaming same, generic, like the smell that all their shops pump out that ruins the whole area within about a square mile, and who eats salad??
You're correct when you say it tastes the same if you mean delicious! To be fair, Subway is the only one I buy. Never have Burger King/McDonalds/KFC.
A money laundering bank or fast food peddlers. Which is the lesser evil of these two to be put upon our fine shirt?
The recent Dunkin Donuts and Vauxhall deals are mega deals (worth around £25m a year I believe) - I hope this is similar. Now that we have CL football secure (and potentially a league titles), the current sponsorship deals will be worth more due to performance related bonuses and we will attract bigger and more lucrative deals. Things are definitely looking up ...
When I go into a shop to buy a sandwich I really don't need to have to describe in intimate detail what I want the thing to consist of, and being confronted by innumerable choices, just give me a ****ing sandwich! and meatballs ffs?
and how many of them have you visited already you fat ****a lol are you our commercial director? as all these sponsors seemed to be food related
They aren't sandwiches they are subways! Meatballs in a sandwhich would be mental... but in a subway = awesome And yes! Southwest Sauce on Italian BMT = lush.
Ever wondered why the bread doesn't go soggy? http://www.businessweek.com/articles/2014-02-06/subway-removing-rubber-chemical-from-bread Enjoy your lunch
