Subway cars in New York are currently bearing the slogans of some of English football's most famous clubs. Doors on trains read: 'Arsenal fans enter here' while others read 'keep calm and pick Spurs.' The advertising is all part of NBC's attempts to promote its coverage of the Premier League, having spent £161m to win the broadcasting rights. The subway advertising campaign comes after Fulhamâs Dimitri Berbatov was splashed across Times Square as part of NBC 's promotion. please log in to view this image In adverts across the US, NBC had English voices chanting: 'Premier League on NBC,â with people kitted out in shirts of Manchester United, Manchester City, Arsenal, Tottenham Hotspur and Fulham. Another promotion was: âForget Downton Abbey. The real English drama is coming on August 17.â Here is a link to the full article: http://www.dailymail.co.uk/news/article-2391224/Premier-League-ads-cover-New-York-Subway-trains-NBC-spends-161m-broadcast-rights.html
How gutted must Liverpool's American owners be that their 'massive club' wasn't picked for that selection, while little old Fulham are there with the big boys.